Há 0 avaliações e 0 classificações de Brasil. In Marketing to the Affluent, Stanley defines the moneyed population and outlines the traits it takes to reach them. com ótimos preços. --Ken Catanella, Senior Vice President, Shearson Lehman Hutton, "I have read, over the past 17 years, everything I could find about marketing financial services, and I can say without hesitation that this book is the best work of its type I have ever read."--W. As with all of Thomas Stanley's other books, Marketing to the Affluent is extremely well researched. Marketing to the affluent is more like business-to-business marketing than business to consumer. Interestingly, these five personalities are evenly split across the 25 million or so households that make up today’s affluent segment, defined as having incomes at the top 20 percent, starting at about $100,000. Itens que você visualizou recentemente e recomendações baseadas em seu histórico: Selecione o departamento que deseja pesquisar no. Get this from a library! Much like Stanely's other two works, Selling to the affluent and Networking to the Affluent, it basically a regurgitation of information with a slightly catchy title. Marketing to the Affluent: No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich [With CD] na Amazon.com.br: confira as ofertas para livros em inglês e importados Compre online No B.S. Você está ouvindo uma amostra da edição em áudio do Audible. Marketing To The Affluent eBook. If you plan to work affluent this is it. Here it is: no warm n fuzzies just hard-core strategies from real world trenches for successfully repositioning your business, products, services and yourself to attract customers or clients for whom price is NOT a determining factor in their purchasing. Para recomendar esta obra a um amigo basta preencher o seu nome e email, bem como o nome e email da pessoa a quem pretende fazer a sugestão. Marketing to the Affluent is a great book for those seeking to understand marketing aspects aplicable to different industries in which the affluent consumers play a role. Em vez disso, nosso sistema considera coisas como se uma avaliação é recente e se o avaliador comprou o item na Amazon. Este recurso de compra continuará a carregar itens quando a tecla Enter for pressionada. Depois de acessar páginas de produtos, aqui você encontra um jeito fácil de voltar para as páginas pelas quais se interessou. Erstmal an alle deutsch-sprachigen Dan Kennedy Fans: Dieses Buch ist ein muss wenn ihr hochpreisige Produkte vermarkten wollt! Tenha frete GRÁTIS ilimitado, filmes, séries, músicas e muito mais. Funny enough still see folks making same mistakes and not looking at least charted course, Avaliado nos Estados Unidos em 30 de dezembro de 2012. Frete GRÁTIS em milhares de produtos com o Amazon Prime. Algo deu errado. Avaliado nos Estados Unidos em 20 de agosto de 2019. Fantastic read and lots of great content. Yes, you can rent a … Depois de acessar páginas de produtos, aqui você encontra um jeito fácil de voltar para as páginas pelas quais se interessou. No B.S. idioma: Inglês. Of the people, by the people, for the people—About the 1%, by the 99%, for the 99% This is an excellent book, full of very useful and applicable information in your business. "Dr. Stanley's prospecting techniques saved me thousands of hours of tedious work normally given to cold calls and mailer leads. Ele também analisa avaliações para verificar a confiabilidade. Remember to emphasize value — … Avaliado no Reino Unido em 15 de junho de 2016. Lengthily and often tedious. Encontre diversos livros escritos por Kennedy, Dan S., Nanton, Nick, Esq. It's full of excellent examples, and although one can extrapolate lessons and idea for any business, it's very strongly focused on the insurance salesmen tactics. na Amazon. Marketing to the affluent involves 3 components: Experiences, Exclusivity & Symbols. [Thomas J Stanley] -- In [this book, the author] shows how to focus on high concentrations of wealth in America. Frank Bullock, Senior Vice President, Citizens and Southern Trust Company, "Marketing to the Affluent should be required reading for every professional in the securities industry. Para calcular a classificação geral de estrelas e a análise percentual por estrela, não usamos uma média simples. Marketing To The Affluent Livro. seja o primeiro a comentar este produto comentar. No B.S. Marketing to the Affluent, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is NOT a determining factor. It’s a smaller audience, and mass media doesn’t work as well. Juscelino Kubitschek, 2041, Torre E, 18° andar - São Paulo |. It helps the reader broaden its perspective into the affluent population, their role in society as well as business, and the many different ways to approach, contact, interact and retain affluent customers. Marketing to the affluent. I own a tutoring company, not a Lexus dealership. Por favor, tente novamente. From the New York Times bestselling author of The Millionaire Next Door, the classic guide on how to market to the rich. The book is roughly 30 years old, but it doesn't matter; the concepts are still very valid. 56,28€ i. Portes Grátis.
2020 marketing to the affluent